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internet marketing

  –> If you liked this video, then check out this one about business growth by James Schramko So, you think you know what’s going on. You think you’ve got a handle on everything – and then, whammo, it all changes. I’ve had this happen to me so many times that I have now come [...]

Post image for A rare look at the kind of messages I send to clients and students

On the surface of things, I have a complicated array of businesses buzzing with activity. My role in each of these businesses, however, is predominantly to help other people get stuff done.  Whether I’m acting in my role as an MD, digital marketing consultant, educator, or, literally, as a coach or guide – it’s pretty [...]

This footage was taken at the World Traffic Summit on the Gold Coast in Australia.  It’s a quick 5 minute look at what I get up to when I’m on stage presenting digital marketing and social media concepts to business people.

When I first went to University, the Australian government had just introduced student fees. As I progressed through the university system, the fees increased. Lot’s of people were outraged at the introduction and then increases in fees – but I wasn’t. Sure it would be great it it were free – but it wasn’t and [...]

Digital marketing to me, is just communication that is performed on digital devices and that has desired outcome attached to it.  You want to communicate something to people that results in those people taking some sort of action. This is a simple but crucial point to understand for success in online business.  It’s all about [...]

I was looking at my desk the other day reflecting on all the bits and pieces I now have at my disposal to run my growing online portfolio of businesses – and this is just the hardware. See, what happens is that you start out on this internet journey with a laptop and standard software, [...]

For a long while there – I didn’t like marketing.  Maybe I was brought up that way.  Maybe it’s also just that natural dislike of being “sold”.  I was distrustful of sales people.  “Buyer Beware”. But what was the real issue here?  I mean, really, I did actually ‘need’ stuff in my life.  And I [...]

I get this email.  It’s an invitation to give a presentation to a group of new online entrepreneurs based in London.  “Cool”, I think to myself, “I’ve presented to business groups in Australia and New Zealand – why not the UK”? And I needed to visit the shops in Covent Garden and on Oxford St. [...]

I’ve finally decided to put together a guide about how I’ve managed to change everything over the last 18 months.  I’ve gone from University lecturer and health professional to: starting an online education company, consulting to professionals about how to become an online authority using social media, running an exclusive search engine optimization business, launching [...]

There have been many analogies to help explain the internet – but the best analogy is the brain.  Not only is it an analogy – but it’s a direct comparison.  As Jeffrey Stibel says, the internet is not like a brain – it is a brain. Having a background in neuroscience – it’s easy to [...]