Human Behaviour and Digital Marketing
Getting what you want means helping other people get what they want – and this relies on the art and science of ‘human behaviour change’. By using proven techniques of influence and persuasion, we can all become more effective at communicating our message, helping other people get what they want, so that we can get what we want.
When you combine the power of behaviour change, with the power of the internet, you end up with a digital strategy that is unparalled in it’s effectiveness for positive change. Whether it’s a business developing emotional engagement with it’s customers, a marketing message that is designed to invoke desire and action, researchers trying to convey the importance of their findings, or charitable organisations motivating the public to donate – they can all benefit from using behaviour change techniques to achieve win-win situations.
Would you like to know more about this ‘scientific magic’? Stick around and be sure to download the free report below.
I do take on the private clients, however the project must be sizeable, the client must have sufficient funds available, and they must be ready to act.
If you have a project that you need help with, and you think you match these criteria, then reach out to my assistant by completing the request form.
You’ve just gotta get this report… Download →
What People Say
Most businesses and people are still struggling with digital and how to cut through the clutter so it fosters their brand and generates revenue. And while there are a plethora of so called experts out there, there are only a few that are the real deal. Nic Lucas and Digtial Nirvana are the real deal. After being on both sides for over 20 years I can tell the difference.
Nic is an awesome business partner who has a true caring nature and is methodical in implementing success actions. He has a sharp mind, and can produce high level outcomes in short time frames.
Nic has a truly uncompromising dedication to excellence in everything he turns his attention to. He brings a sharp and creative mind to every project and his energy and focus is infectious. He is a gifted teacher and his ability to draw on an impressive breadth of knowledge in order to tailor information and concepts to his students makes him a very effective educator. I have found Nic to be a tremendously generous mentor – always ready to share his expertise and successes, and great fun to work with.
Nic Lucas has been a revelation for Children’s Cancer Institute Australia. We went from 357 followers to 6,800 in six months. He empowered us to become Social Media experts and gently let go as we learnt to fly. Our strategy is now clear, our execution is crisp, and we are proud of what we have achieved so quickly. Thank you Nic, we would not have been able to do this without you.Julian Martin Head of Fundraising Children’s Cancer Institute Australia